Berlin, 09 May 2018 – The brand Womanizer celebrated the event “The Future is WOW” on May 3rdand 4thin Berlin with partners, wholesalers, retailers and press from 18 nations. The premium sextoy manufacturer took this as an occasion to say thank you for the successful cooperation over the last few years. At the same time, they provided an outlook on the future and created a platform for inspiring exchange. The feedback for the event was extremely positive.
The agenda included many highlights, such as the presence of the inventor of Womanizer, Michael Lenke, the keynote speech by Alix Fox and the evening boat tour across the river Spree. However, no part of the programme was as eagerly awaited as the product launch of the new Womanizer Classic and the innovative Womanizer Premium. Both products will be available in stores at the end of June and will once again set new standards.
The detailed programme
After all guests had arrived at the venue that was located next to the river Spree, the German actress and presenter Annabelle Mandeng opened the event.
Johannes Plettenberg, Managing Director, and Michael Lenke, inventor of the Womanizer, welcomed the participants. This was followed by the keynote speech by award-winning journalist, sex educator and podcaster Alix Fox. The London native believes that “technology should be developed intelligently and primarily for the human benefit,” and she adds that “this is exactly the case with Womanizer – here, technology is used in such a way that the human needs are in the foreground.”
After the entertaining and informative lecture, a user (employed, married and mother of two children) reported on her personal Womanizer experience. This served as the introduction for the presentation of the new products by Thuve Bremen, Director Sales & Marketing.
Finally, a 4-hour boat trip along the Spree including a delicious dinner, cool drinks and hot music was the perfect way to end the day.
The participants spent Friday in several workshops on topics such as “Public Relations” or “Boost your Business”. In the afternoon, the participants had the opportunity to exchange ideas with individual experts from the Womanizer team in personal discussions.